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Balcony photography

Xiaomi

More than a photo contest! This mobile only, fun, insightful activation worked on so many levels – but not on desktop! Balcony Photography managed to create a new trend of photography in the middle of lockdown, inspiring people who at the moment were constrained in their homes to find beauty in their balcony views. It promoted the launch of a new flagship Xiaomi smartphone, educating participants though fun photography tutorials by professional street photographer Zizanius and created further awareness for the brand.

Services

  • Insights Identification
  • Brand Evolution
  • Creative Storytelling
  • Social Activation
  • Social Ads
  • Responsive Web Development
  • UX Optimization
  • Original Photography
  • Video Production
  • Content Curation
  • User Generated Content